CASE STUDY – WEBSITE LOCALIZATION
Seeking a capable provider for search engine optimization (SEO) and website translation, Delta Neo approached ITC. Discover how we successfully worked with our contacts on this request.
Service
Website localization and multilingual SEO
Languages
FR>EN_GB
Number of words
30,000
Field
Industry
▸ Client brief
As part of redesigning its French website, DELTA NEO was looking for a single provider who could ensure SEO for the French market, translate this new site into English, and leverage the French SEO for its English-speaking target audience.
▸ Client’s target audience
Companies, in any field, in need of a partner to whom they can outsource work in compliance with strict specifications (engraving, micro-machining, micro-drilling, forming and more).
▸ What ITC did
Localizing Delta Neo’s website entailed the involvement of several specialists at ITC: SEO expert, project manager, engineers and linguists, all of whom played a role in this project’s success.
Before delving into the translation, we began with a 3-step SEO phase for the French site:
This foundation was then used to complete search engine optimization in English:
When this was done, our linguist localized the content and adapted it to fit the SEO elements. Last but not least, the project manager overseeing this project performed quality control: verifying compliance with instructions as well as checking spelling, grammar, dates, numbers, and proper nouns.
Delta Neo entrusted us with the engineering aspects of the website translation: our engineering experts exported the content for translation and then reimported the translations into WordPress.
A final quality control was performed with in-context proofreading (LSO) to ensure the website was working perfectly and that its layout was flawless.
Our client’s glowing feedback proves that this project was a complete success:
Looking for a quality service provider to localize your website? We’re here to help!